The Collection - Target Wines

If you have been shopping at Target recently, you may have noticed an addition to the Wine Isles this past spring. The Collection is a set of wines featuring abstract pastel designs created by in-house artists at Target, according to their press releases. The wines include a Cabernet Sauvignon, Red wine blend, Rosé, Pinot Grigio, and a Chardonnay. They will all be made from California grapes and sit at the $10 price point. These wines will appeal to the everyday shopper looking for a consistantly good bottle of wine that they can grab without having to make a stop elsewhere to pick up a bottle. 

After so many wines like these hit the retail market this past Spring, I decided that I need to go on quick trip to the store for some Legos and 1 of each of the new releases. Target offered me both the opportunity to grab the essential birthday gift for a kid's party & grab some enjoyment for the adults. After tasting them all, I found them all to be nice $10 wines that would appeal to the broad market as a whole. The Rosé will be a great hot day poolside sipper and the Chardonnay will go well with a bowl of popcorn. Like I said before, they are a good buy if you are at Target, but I would not make a special trip to the store just to get them. After having a glass, I would also recommend that you consume them shortly after purchase, as I don't think aging will add any additional character based what presented at tasting. Still a nice glass of vino for your backyard BBQ this upcoming holiday weekend. Here are my notes on the wines:

The Collection Wines: